perish but have eternal life.”
Driving anywhere, on a train or bus, walking. Many forms of transportation will bring billboards into your line of sight. What is their message? Food, law firm, car dealership. Some bring a message you can relate to. You may even write down the company’s name and phone number. Others, you read and decide it is not important to you and you disregard. However, either way, the billboard did its job and got your attention.
If you call yourself a Christian, you have to ask yourself, “If I am a billboard for God, what message am I communicating for God?” Some billboards look like the world, sound like the world, act like the world so your message is a worldly one. You bring attention to self, to promote your opinions and God is nowhere to be found in your message.
Other billboards talk about God, sound good when read, but the message is not very clear. Not wanting to offend, the message waters down God’s word and mixes it with worldly wisdom.
Of course, one billboard will stand up to criticism, to nay-sayers, because this billboard is immersed in God’s word, speaks in love, walks humbly in service to God and points to Another, rather than self.
If you say you are a Christian, review the billboard message you are communicating to the world. Be the billboard that shines the light on Jesus. His message is timeless, appropriate, enduring. His message is life, forgiveness, mercy. His message calls us to Him and that is a billboard worth proclaiming.
2 Corinthians 5:20: “We are therefore Christ’s ambassadors, as though God were making his appeal through us. We implore you on Christ’s behalf: Be reconciled to God.”